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The first ever haircare line based on Soy protein. Soy delivers ultimate strength and moisture to rebuild hair, restore its shinym healthy appearance and keep it looking great. Also, all of the products, whether they're daily, treatment or styling, protect hair from environmental stress.

soy milk shampoo
400ml

soy milk moisture shampoo
400ml

soy milk conditioner
400ml
Great for all hair types Great for dry and chemically treated hair Great for all hair types
  • nourishes and strengthens hair
  • promotes shine
  • helps protect colour
  • drenches hair with extra moisture
  • cleanses and strengthens hair
  • creates a healthy shine
  • detangles hair and helps reduce frizz
  • adds weightless strength and moisture
  • provides shine, softness, frizz control and colour protection
£9.65 items AWAITING STOCK
£9.95 items
£10.95 items

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soy fuel power
 

soy salvation
6 x 30ml

soy tri-wheat leave-in conditioner
250ml
Use twice a week. Great for dry & chemically treated hair. Deep treatment hair masque with oatmeal Use on damp hair before styling
  • gives any conditioner a protein and moisture boost
  • provides shine, softness, frizz control and colour protection
  • revives and repairs damaged hair
  • helps bring hair back to a healthy state
  • leaves hair soft, shiny and manageable
  • detangles and softens hair
  • imparts light protein and moisture
  • helps prevent static electricity
£10.90 items
£17.75 items
£9.99 items

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soy potion
150ml

soy smoothie
125ml

soy flat iron spray
150g
Miraculous leave-in treatment
Use on damp hair before styling
Straightening tonic
Use on damp hair and blow dry
Specifically designed to be used with a flat iron.
Spray on dry hair and flat iron
  • gives all-day repair for the hair
  • delivers intense moisture and strength without weight
  • produces soft, shiny, manageable hair
  • temporarily straightens hair
  • smoothes frizz
  • strengthens and protects hair while styling
  • produces stick-straight looks
  • protects hair from heat styling
  • embeds protein while styling
£12.35 items
£9.99 items
£11.75 items

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soy gelatine
125g

soy paste
50g

soy butter
40g
Firm holding gel
Use on damp or dry hair
Texture pomade
Use on dry hair
Pure shine
Use on dry hair
  • gives firm, all-day hold
  • delivers moisture and protein while styling
  • never flakes
  • gives intense texture
  • separates, defines and details
  • conditions while it styles
  • delivers intense shine
  • defines and details with a lightweight hold
  • conditions and adds moisture
£11.85 items
£10.99 items
£11.45 items

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soy sculpting and braiding clay
50g

soy firm hold hairspray
300ml





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Use on dry hair Use on dry hair
  • clumps hair to simplify braiding, twisting and sculpting
  • helps smooth out frizz
  • produces trendy, urban looks
  • delivers firm, all-day hold
  • volumizes and protects hair
  • seals out humidity
£10.95 items
£11.50 items


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